Beware New Authors for Pitfalls

26 07 2014


The 10 Biggest Mistakes New Authors Make

I have to preface this post by noting how easy it is to make mistakes when you’re on the road to becoming a published author. This is an emotional journey, and ego can sometimes get in the way. Then there’s the many details you must hold, which even publishers get wrong from time to time. I’ve experienced firsthand the pain of a few or more projects that went to print with pretty egregious problems. And it hurts. Sometimes entire print runs are destroyed as a result. These top 10 mistakes are among the most common I see in my work with authors. Some are about mindset and others are more technical oversights. If you’ve made any of these mistakes, you’re in good company. The best we can do is learn, and spread the word so others take heed.

1. Believing what they want to hear.
2. Not taking advantage of every available digital platform.
3. Deciding that they don’t need a marketing campaign, or starting one too late.
4. Believing that more is better.
5. Going renegade.
6. Not doing enough research on who they’re publishing with.
7. Believing that “traditional” is better, no matter what.
8. Failing to get sample product.
9. Not hiring professionals.
10. Choosing a print run over print-on-demand (POD).

Read further for more details @ Huffington Post




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